February 3, 2012 Financial Advisor Green | Ellie Winninghoff
Green Dividends

Ultimately, it’s the collaboration between the investor and the investment that generates mutual success. This kind of investing fills the gap that banks are leaving wide open, diversifies clients’ portfolios and, in these cases, generates a positive social and ecological impact linked to financial success.

Can you make bigger profits and build a better world? In the 21st century, integrating sustainability—and quantifying its value to business and society—can enhance shareholder returns and reduce volatility in portfolios (which was not the case in 20th century socially responsible investing).

From entrepreneurial founders and CEOs to thought leaders and academics, a run through this editorial package offers superb examples of how to design and measure the shift towards a more sustainable brand and enterprise – and discover hidden sources of potential revenue, profit and shareholder value. 

Read the entire series here and share your feedback or insights on any of the articles you find by commenting here and by continuing to use the hashtag #newmetrics on Twitter and across all social media platforms.

What is your organization’s most important asset? CEOs often respond that the organization’s people are its greatest asset. But if this is true, where are people accounted for in the financial statements? Today, people are generally classified as expenses on the income statement and liabilities on the balance sheet — not as an investable asset. Thus, when CEOs seek to increase profit, they cut costs — like people — rather than investing in assets — like people — that can appreciate. (Co-authored with Tom Bowmer of HIP Investor Inc.)

October 14, 2011 The Wall Street Journal Japan edition | Ms. Misako Hida
Debate: Is CSR the enemy of the shareholder?
Translation to English here. (using Google Translate © )

September 15, 2011  Forbes.com | Aman Singh
Thriving on the Value of Vice: Stop Making Too Much of CSR

October 5, 2011 Triple Pundit | Raz Godelnik
The Good Guys Debate the Bad Guys About the Business Case for CSR

At this concurrent gathering of senior executives — including HIP Investor’s CEO R. Paul Herman — across business, government, academia, and NGOs, leaders shared ideas and innovations that are re-shaping how corporate responsibility and sustainability drive sales, save money, and improve asset values.

In honor of the occasion, John Ruggie, Berthold Beitz Professor in Human Rights and International Affairs at Harvard University rings The Closing Bell^SM , along with a dozen leaders, including executives from HIP Investor, Manpower, JP Morgan Chase, Environmental Defense Fund, U.S. Department of State, University of Michigan, CNN International, and more:

READ media release: http://www.nyse.com/about/newsevents/1316772014912.html

VIEW the Closing Bell photo:  http://www.nyse.com/events/1317033146512.html

WATCH the Closing Bell video (1:12): http://exchanges.nyx.com/en/new-york-stock-exchange/corporate-responsibility-magazine-nyse-euronext-host-commitforum

Doing good versus making money—that was the topic at the Javits Center in New York.  In a sometimes feisty Oxford-style debate, portfolio managers and professors sparred over whether socially responsible investment has any business contributing to—or subtracting from—a company’s bottom line…

September 29, 2011 Advisor One | Joyce Hanson
Vice vs. Nice: Sustainability Debate feature

Photo credit: Kevin Ng @bennuworld

* Magnet Investing Radio Show with Jordan Kimmel - ”Introducing the New Fundamentals of Investing,” interview with R. Paul Herman (about 30 minutes)

* CNN Radio Dallas “Ahead of the Curve” with Vince Rowe – Interview with R. Paul Herman  – “The HIP Investor, Make Bigger Profits by Building a Better World” (about 50 minutes)

* InvestoRadio – DonMcDonald and Tom Cock help investors navigate the world of finance. (about 45 minutes; also available on iTunes; recorded June 24)

* VoiceAmericaBusiness - The Money Answers Show with Jordan Goodman interviews HIP CEO and author R. Paul Herman. (About 55 minutes.)

* Power Trading Radio – Merlin Rothfeld interviews the HIP book author R. Paul Herman. (About 10 minutes; available on iTunes; scroll down to the April 29, 2010 segment.)

* Gabriel Wisdom - Business Talk Radio Network radio host and investment adviser Gabe Wisdom interviews the HIP CEO. (About a 10 minute interview; fast-forward to, or click the audio player to, about the 30th minute.)