January 31, 2012 The Wall Street Journal | R. Paul Herman
Voices: Paul Herman, On Clients Who Lend Continue Reading →
Voices: Paul Herman, On Clients Who Lend, WSJ Jan 31
R. Paul Herman in Bloomberg Businessweek
| Bloomberg Businessweek | December 10, 2011 Bloomberg Businessweek | R. Paul Herman Sustainability-Minded Investing Makes Dollars and Sense |
The New Metrics of Sustainable Business
HIP Investor was thrilled to be selected to guest edit Sustainable Brands October 2011 Issues in Focus series: The New Metrics of Sustainable Business.
From entrepreneurial founders and CEOs to thought leaders and academics, a run through this editorial package offers superb examples of how to design and measure the shift towards a more sustainable brand and enterprise – and discover hidden sources of potential revenue, profit and shareholder value. Continue Reading →
HIP Investor in Huffington Post “Let’s Value People as an Asset”
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October 28, 2011 Huffington Post | R. Paul Herman and Tom Bowmer
Let’s Value People as an Asset, and Bring Financial Statements into the 21st Century
Continue Reading →
HIP Audio Features
LISTEN to the latest views of HIP’s CEO and The HIP Investor book from the Radio / Podcast, including iTunes
* Magnet Investing Radio Show with Jordan Kimmel - ”Introducing the New Fundamentals of Investing,” interview with R. Paul Herman (about 30 minutes)
* CNN Radio Dallas “Ahead of the Curve” with Vince Rowe – Interview with R. Paul Herman – “The HIP Investor, Make Bigger Profits by Building a Better World” (about 50 minutes)
* InvestoRadio – DonMcDonald and Tom Cock help investors navigate the world of finance. (about 45 minutes; also available on iTunes; recorded June 24)
* VoiceAmericaBusiness - The Money Answers Show with Jordan Goodman interviews HIP CEO and author R. Paul Herman. (About 55 minutes.)
* Power Trading Radio – Merlin Rothfeld interviews the HIP book author R. Paul Herman. (About 10 minutes; available on iTunes; scroll down to the April 29, 2010 segment.)
* Gabriel Wisdom - Business Talk Radio Network radio host and investment adviser Gabe Wisdom interviews the HIP CEO. (About a 10 minute interview; fast-forward to, or click the audio player to, about the 30th minute.)
[HIP POV, via Green Money Journal] The New Fundamentals of Investing

Spring 2011 Green Money Journal | R. Paul Herman
HIP CEO R. Paul Herman describes “The New Fundamentals of Investing” for investors of all types, and details the following steps to being more HIP in your portfolio:
How Can You Be a Leading Impact Investor – and More HIP
- Integrate “impact” as a fundamental criterion in your portfolio.
- Measure that impact now and over time – discover your HIP Score.
- Seek out sustainable investments in all asset classes of your portfolio, including your bank – use the HIP Check.
- Allocate funds to investments that deliver quantifiable impact and profit.
- Make it public by making the Investing Pledge.
[HIP POV via Reuters & MatterNetwork] Mini-summaries of HIP Book chapters
Read Excerpts from the Book: ‘The HIP Investor”
Can an investment help the pocketbook and the planet at the same time? Definitely, says R. Paul Herman, author of “The HIP Investor: Making Better Profits by Building a Better World.” [HIP POV, via Reuters] Can Gordon Gekko’s Greed Be Good? Yes, if it’s HIP
[HIP POV, via Reuters, and Matter Network]
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Can Gordon Gekko’s Greed Be Good ?
Yes, if it’s HIP
By R. Paul Herman
“Greed, for lack of a better word, is good,” the mythic Gordon Gekko pronounced in the 1987 hit Wall Street. Michael Douglas seared those words into our collective conscious for more than two decades – yet today many forward-thinking investors and leading executives are questioning the dark consequences of that theme, given the 2008 meltdown and subsequent Great Recession.
A new crop of business strategies, product innovations and investment approaches are emerging to show that firms can be more profitable and deliver for shareholders when they balance unbridled short-term greed with the opportunity to do more good for all of society. By solving seemingly intractable long-term societal needs with today’s powerful levers of business and investing, these leaders are paving the way to a better world and potentially bigger profits.
READ the full feature on on REUTERS financial news network:
http://www.reuters.com/article/idUS282386187320100924
…or read the FULL feature on Matter Network, for cleantech news and green investing:
http://featured.matternetwork.com/2010/9/gordon-gekko-green-good-greedy.cfm
“How HIP is Your…?”
FastCompany.com is excerpting the head-to-head company faceoffs from Chapter 7 of The HIP Investor book. FastCompany has added its own analysis and links to previous features it has written on the firms. See a mini-excerpt of the HIP faceoff grids for companies and brands most of you already know.
- Retailer – Sustainability Faceoff: Walmart vs. Target
- Oil Company – Sustainability Faceoff: Chevron vs. ExxonMobil
- Telecom – Sustainability Faceoff: Verizon vs. Sprint
- Beverage – Sustainability Faceoff: Coca-Cola vs. PepsiCo
- Food chain – Sustainability Faceoff: McDonald’s vs. Starbucks
- Energy – Sustainability Faceoff: Microsoft vs. Apple
- Bank – Sustainability Faceoff: JP Morgan Chase vs. Bank of America
- Defense – Sustainability Faceoff: Raytheon vs. Lockheed Martin
- Personal Care Products – Sustainability Faceoff: Procter & Gamble vs. Colgate-Palmolive
- Materials – Sustainability Faceoff: Dow vs. DuPont
NOTE: Sustainability statistics are a mix of 2007, 2008 and 2009 data (since books quote historical information). Check each company’s website for the latest info. The HIP approach is intended as a tool to help you interpret the data.
[HIP POV] How to Profit and Lead with Sustainability
SureGround Solutions’ CEO Thera Kalmijn and HIP Investor CEO R. Paul Herman have co-authored multiple features on sustainability leadership – and its implication for profit and shareholder value – in Sustainable Life Media.
Read how to improve your company’s initiatives for higher human impact and profit – or gain plus good – here:
* Protecting Profits in a Water Scarce World – part 1 and part 2
* Innovators Creating Cash from Carbon Challenges: saving energy, pollution and money at the same time.
* New Profits from Non Profits? Partnerships among charities, companies and investors create value.
* Trust But Verify - A New Mantra for Company Growth
Meet the co-authors at SustainableBrands 2010 conference in Monterey, June 7-10, 2010.
