This month’s HIP Roundtable featured sustainable, fair-trade and organic food and beverage innovators:
- Greg Steltenpohl, co-founder of Adina (www.adinaforlife.com) healthy juices, coffees and energy drinks (and co-founder of Odwalla juices, now owned by Coca-Cola) talked about the challenges that a HIP entrepreneur faces ““ and why it’s worth doing things right.
- Alison Vercruyesse, founder of 18 Rabbits Inc (www.18rabbits.com), maker of organic granola bars and snacks, shared creative strategies for getting her artisanal products in front of consumers via non-traditional channels, like hotels and Peets coffeehouses.
- Carrie Oliver, founder of Oliver Ranch (www.oliverranch.com), which connects customers directly with varietal breeds of beef, explained how she is getting consumers to think of beef the way they think of wines ““ not as generic meat in a plastic package
SPECIAL FATHER’S DAY AND JULY 4 DEAL: Want to cook Dad a special BBQ ? Visit www.oliverranch.com by June 30 and use one of these two coupon codes at check out:
- 1HIPSB ““ Includes 8 Complimentary Dry-Aged Steak Burgers and 2 lbs Dry-Aged Ground Beef in your shipment. A $35 value, this beef hails from the Elliott & Ferris Family ranches in the Front Range Region of Colorado
-OR-
- 1HIP25 ““ Use this code to receive a $25 savings off of your order
A stimulating group of attendees, including a number of entrepreneurs, venture capitalists specializing in the food space, and Green MBA students, networked prior to the insightful presentations ““ while sampling a HIP smorgasbord provided by our speakers and other food innovators. Treats included hibiscus juices, fair trade coffees, fresh granola bars, fair trade chocolate from AlterEco, and organic peanut butter from Revolution Foods and Nest Naturals.
Network with HIP investors, and sign up for future roundtables at: http://www.eventbrite.com/org/49401406?s=895177
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