
Spring 2011 Green Money Journal | R. Paul Herman
HIP CEO R. Paul Herman describes “The New Fundamentals of Investing” for investors of all types, and details the following steps to being more HIP in your portfolio:
How Can You Be a Leading Impact Investor – and More HIP
- Integrate “impact” as a fundamental criterion in your portfolio.
- Measure that impact now and over time – discover your HIP Score.
- Seek out sustainable investments in all asset classes of your portfolio, including your bank – use the HIP Check.
- Allocate funds to investments that deliver quantifiable impact and profit.
- Make it public by making the Investing Pledge.


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