It’s HIP to BE Green:
Driving Revenue Through Positive Human Impact
Earlier this year, the magazine FastCompany partnered with two San Francisco investment firms to fill a glaring gap in business metrics: there was no single way to measure a company’s net impact on people and the planet, much less tie such a metric to financial performance. The result is the HIP Scorecard (Human Impact + Profit), a new way to look at how human impact drives innovation, shareholder value, and the bottom line.Sustainable Life Media sat down with Paul Herman of HIP Investor, one of the developers of the HIP framework, to find out how companies can use this new metric to competitive advantage, and what it means for socially responsible investors.
CLICK HERE to read the interview!
Paul, could you send a link to your HIP reading list to my son Bryan at bmings@memphis.edu? Thanks. I have it at home, but could not figure my way through amazon to find it for Bryan. Thought of you as Bryan was recommending a book, The end of Poverty by Jeffery Sachs, to me. Say hi to Gayle for me. Chris